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Job Details

Requisition Number 17-0436
Post Date 6/16/2017
Title Associate Marketing Manager
Organization Name Macmillan Audio
City New York
State NY
Description
Macmillan is a group of media companies in the United States held by Verlagsgruppe Georg von Holtzbrinck, based in Stuttgart, Germany, which publishes a wide range of books, magazines, and digital products for the consumer and education markets. Our American publishers include Farrar, Straus and Giroux, Henry Holt & Company, W.H. Freeman and Worth Publishers, Bedford/St. Martin’s, Picador, Roaring Brook Press, St. Martin’s Press, Tor Books, Hayden McNeil, Macmillan Children’s Group, Macmillan Audio and Bedford Freeman & Worth Publishing Group. We are an Equal Opportunity Employer committed to reflecting a broad representation of differences --race, ethnicity, religion, sex, sexual orientation, gender identity/expression, physical ability, age, family status, economic background and status, geographical background and status, and perspective — in our workplace. The successful candidate for this position will be an employee of Macmillan Publishing Group, LLC.
Requirements
Position Description:

Macmillan Audio seeks an Associate Marketing Manager to be involved in developing and implementing creative online marketing efforts for a wide range of audiobooks. The role includes social media management, e-mail marketing responsibilities, and relationship building with authors and online retailers. The ideal candidate will have a passion for books, experience with web tools, be forward-thinking, and able to multitask in a fast-paced environment.


Major Responsibilities:

• Manage concept, development, and implementation of online initiatives
• Execute social media campaigns and advertising
• Strategize e-mail marketing with a focus on list growth and new list development
• Analyze results of campaigns and offer key learnings
• Act as key point of contact for digital retailers to promote audiobook titles
• Work closely with authors to support audiobook format
• Communicate with sister companies’ marketing departments and corporate digital marketing


Required Skills / Knowledge:

• Familiarity with web tools including Google Analytics, Adobe Creative Suite, and HTML
• Social media management experience
• Excellent communication, organization, and writing skills
• The ability to multitask and problem solve
• Ability to quickly learn and implement company tools and software
• Desire to take initiative and contribute in a collaborative work environment
• Fluency in Microsoft Office products

Experience Needed:

• 2-4 years working in marketing or digital marketing, publishing experience a plus

Educational Background Required:

• College degree

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